GoodCompany’s Social Return on Investment

Since 2007, GoodCompany has operated as a social impact multiplier — transforming a single $30,000 seed investment from NAB into more than $50 million donated to charities and 300,000+ volunteer hours enabled across Australia and New Zealand.

Rather than delivering one service or supporting one cause, GoodCompany enables thousands of charities to access funding, volunteers, and long-term corporate partnerships through a single platform.

GoodCompany Social Impact summary

Founded: 2007
Initial seed funding: $30,000 (National Australia Bank)
Total charitable donations facilitated: $50,000,000+
Total volunteer hours enabled: 300,000+
Charity partners supported: 4,000+
Corporate partners: ANZ, NAB, Optus, AECOM, Latitude, NBN Co and more

Approximate Leverage

Every $1 of initial seed funding → $1,666+ donated
Every $1 of initial seed funding → 10+ volunteer hours facilitated

Why this return is unusually high

Traditional charities focus on delivering programs directly. GoodCompany focuses on enabling impact at scale.

By building shared infrastructure for workplace giving, volunteering, grants, and fundraising, GoodCompany allows:

Corporates to engage staff in meaningful social impact
Charities to access sustainable funding and volunteers
Individuals to give and volunteer more easily and consistently

This platform model means impact compounds over time — every new corporate, charity, or staff member increases total social return without resetting costs.

Compared to traditional fundraising campaigns or single-issue charities, GoodCompany operates as an impact multiplier, enabling outcomes across multiple causes, communities, and organisations simultaneously.

This makes GoodCompany particularly effective for donors, corporates, and partners seeking maximum social return per dollar invested.

Put simply: GoodCompany doesn’t just “do good” — it helps other people and organisations do more good, more often, and at much larger scale.