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Chooseday 23rd December, Choose to Wrap Up (Sustainably!)

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Good Morning,


This ChooseDay, let’s talk about gift giving... and how we can make it kinder to our planet. 🎄💚


Every festive season Australians use more than 150,000 kilometres of wrapping paper (Primepac). That’s enough to wrap around the Earth’s equator nearly four times!


Unfortunately, most of this paper doesn’t end up being recycled because of plastic coatings, glitter, foil, and non-recyclable finishes — meaning it often heads straight to landfill. 


And it’s not just paper — the entire festive period sees a spike in waste.

According to ethical.org.au, overall household waste in Australia jumps by around 30% during this time of year. So this ChooseDay, we’re encouraging a sustainable wrapping movement — one that’s both creative and circular.


🎁 Try These Sustainable Wrapping Ideas:


  • 🌱 Reusable Cloths: Wrap gifts in scarves, bandannas, tea towels, cloth napkins, or even clothing — all of which your recipient can keep using long after the gift is opened.

 

  • 🌿 Fabric Gift Wrap (Furoshiki): Inspired by traditional Japanese cloth wrapping, this method is beautiful, reusable, and avoids any paper waste entirely. ethical.org.au

 

  • ♻️ Recycled Paper Options: If you do use paper, choose recycled paper that can be recycled again — or repurpose old newspapers, brown paper bags, kids’ drawings or maps.

 

  • ♻️ Gift Bags & Boxes: Use and reuse gift bags and boxes each year — they’re much more likely to be kept out of landfill. The Australia Institute


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Simple Principles to Keep in Mind:

  • Avoid glitter, foil, and plastic coatings-  they make recycling nearly impossible.

  • Think “wrap as part of the gift”: fabric and reusable pieces are gifts themselves!

  • Choose materials that can be used again or recycled after use.

By making mindful choices about how we wrap, we can reduce waste, champion reuse, and show love not just to each other — but to the planet too. 💚🌍


Let’s make this ChooseDay a moment for joy and sustainability!


Wrapped for you,

the GoodCompany team.


Know someone who will benefit from a Chooseday mindset?


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